AdWords made keywords biddable. RAN makes intent biddable.
Advertisers do not buy magic words. They publish offers with meaning. When intent appears, ARBITER measures that intent against the live placement book. RAN serves the ad only when it resonates. Money can boost inside relevance. It cannot override resonance.
The extension, companion app, bank widget, wallet surface, or agentic shopping flow is just distribution. The product is the ad network underneath: intent capture, resonance ranking, attribution, and payout.
Advertiser defines offer, payout, semantic target, exclusions, availability, and landing URL.
User searches, asks an agent, opens a wallet, or types a need in a commerce surface.
ARBITER compares raw intent against eligible ads and returns deterministic scores plus gap.
RAN applies resonance gate, economics, and trust. No resonance, no placement.
Add a deal live. It immediately joins the field and competes by meaning against the current shopper intent.
Pointed at your ngrok endpoint by default. Swap the endpoint when the production API is live.